Advances in Blow Molding Industry

The immense impact of PET – Maximising opportunity in soft drink development

It is almost impossible to review the way the modern soft drinks market has evolved the last two decades without considering the technological, logistical and lifestyle advantages that PET packaging has contributed. Consumers today take for granted the fact that soft drinks are ultra convenient, available for purchase on impulse, highly portable and extremely flexible. The resealability, light weight and robustness of PET have enabled soft drinks to closely respond to modern life and its demands.

The packaging industry is acutely concerned about reducing waste, lightweighting, driving recycled material usage and remaining competitive, whereas the beverage industry has a different but complementary set of issues to address.

The growth in added value beverages

Looking at the 2008 European soft drinks market trends, whether in Western or Eastern Europe, the surge in volume in functional and added value beverages is significant. Energy and sports drinks in particular continue their strong growth and even though they are still a relatively small part of the total soft drinks business they are beginning to influence the wider market.

Energy drinks are advancing from narrowly positioned drinks designed to appeal to young adult consumers and are becoming enhanced performance concepts relevant to wider age groups seeking drinks that support their lives at work, rest and play. A knowledge of fruit and natural materials and the ability to include complex ingredients with slow and fast energy release characteristics opens the door to new concepts for families, professional and amateur sport players, 3rd agers and those juggling competing priorities in busy demanding lives.

 

packagedchiller
SA Series
Packaged Chillers
Non-expandable
(integrated pump tank)
1.5Ton – 20Ton
Single / Dual Circuits
Single / Dual Pumps
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SAE Series
Modular Chillers
Expandable
(pump & tank on
separate skid)
1.5Ton – 200Ton
Single / Dual Circuits
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SAR Series
Split Chillers
Expandable
(Outdoor Condensing Unit)
(pump, tank, evaporator on
indoor skid)
1.5Ton – 200Ton
Single / Dual Circuits